Webinar production
Hands-on consulting
We provide full webinar production for your startup in the form of: hosting, moderating, driving registrations, training the presenter(s), managing recordings, mediating follow-ups and creating the final lead list.
EWENTIVE offers webinar production to organizations that do not have the resources to run it in-house. We provide this service for free with a fee charged per lead. Therefore, this is a risk-free concept for your and your business, as costs will not be charged if there are no subscribers to the webinar.
Webinars today are considered a powerful marketing tool that can be used to generate qualified leads. With a presentation broadcasted on the internet, webinars introduce, explain, and popularize products or services. As with any other marketing campaign, a successful webinar should act like a magnet, with the ultimate goal of attracting an audience interested in the topic.
"I had the pleasure of delivering many webinars together with Eliska Went (founder of EWENTIVE). In these cases, I had the role of subject matter expert actually doing the presentation. The brilliant thing about Eliska is that she makes sure you don't have to worry about anything else. Invitations, webinar software, recordings, audio hardware, follow-up, etc., are all non-issues because Eliska is taking care of it, allowing me to focus on what I do best. I never had this same experience before or after working with Eliska."
Frans van Buul, AxonIQ
How is a webinar produced?
It is similar to organizing an in-person conference or a meeting. Define your topic, start promotion to drive registration, deliver an engaging presentation and trigger the audience to interact and follow up with questions or suggestions.
Simple steps we follow to create a successful webinar:
- Set up the software for the presentation
- Drive webinar registrations
- Train the presenter to deliver an engaging webinar experience
- Moderate the whole session
- Manage recording and follow up messages to the attendees and no-shows
- Collect questions and answers for future use
- Create a final qualified lead list
Planning a campaign for a webinar should be no shorter than 30 days in order to reach a broad audience and gain interests and subscriptions.
Disclaimer: Only business-related webinars are offered by EWENTIVE. Personal presentations will not be accepted.
How to create buyer’s persona
In user-center marketing, a buyer persona is a fictional character that is used to describe a customer or user type that may use a product or service in a certain way. Imagine for a minute made-up friends named John and Maria, for example, who would buy your product. You structure the details of their personal information on a detailed chart or poster and use this information any time you write about your product. Soon you will notice an adapted tone of voice, leading you to your ideal customer(s).